Has this ever happened to you? You're on vacation, one eye on the spectacular scenery and the other on a mental calendar with the days flying off like in an old cartoon. You fantasize about making the vacation last but know "real life" is waiting.
Yep, it's happened to us all. We spend the year dreaming of the one or two weeks when we can ditch work and be free from bosses, emails, tasks, commuting, and the tedious to-do’s that consume so much of our daily life.
It doesn’t have to be that way! We can choose to treat every day — "real life" — like a beach day. Picture the morning you wake up at your favorite beachy spot. The day stretches ahead...maybe on your to-do list: put on sunscreen, read a book, take a swim, have a leisurely lunch, collect shells, marvel at the sunset, have a drink or two, eat some tasty seafood, and go to bed. Or maybe it's boogie boarding with your kids, playing beach frisbee with your dog, snorkeling, and shopping. Next day: repeat!
It doesn’t matter what you do, or don’t do. What matters is the feeling of being free, happy, and relaxed — of being yourself. We coined a name for that feeling: beachy beachy. We needed to say it twice, because one beachy wasn’t enough.
Beachy365 is about making every day feel like a beach day. We'll share our favorite ideas for making this happen, through our designs, music playlists (find us on YouTube!), and more. Thanks for checking us out. Tonight, when you raise your glass, try saying “beachy beachy!” That’s the first step toward feeling the Beachy365 lifestyle. If we were there, we’d join you.
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